Save Big on a Wig or Topper

Take the Hair Quiz to receive a custom quote with special pricing from Allison

Our Mission

Hair loss is hard enough & buying hair shouldn't be hard, we believe that an expert should guide you through the maze of wig buying.

At Social Wig Co. we cut out all of the confusion, sort through the thousands of options and find the best solutions for your unique hair loss stage, personality, lifestyle & styling preferences.

Hi, I'm Allison!

As the owner of Social Wig Co., it's incredibly rewarding & empowering to give women back something that they have lost, something that was part of their identity. Finding the right wig or topper instantly transforms you! You feel like you again - happier, vibrant, sexier & beautiful!

As a bald woman myself, I vividly recall my beauty and identity vanish right before my eyes. I know firsthand how overwhelming, frustrating & confusing hair loss & shopping for hair can be. Thousands of websites/boutiques with endless options with no one to guide me.

Regardless of your stage of hair loss, whether it be temporary or permanent, you can have an amazing life with a wig or topper. Please let me guide you.

Your hair loss confidante

Featured Wigs

Jon Renau

Special Price

Jon Renau

Special Price


Special Price


Special Price

Featured Toppers

Jon Renau
Top Form with French Knots

Special Price

Jon Renau

Special Price

Jon Renau
EasiPart XL

Special Price

Style Topper

Special Price

How does it work?

Step 1 - Tell us what you're looking for

Take a fun hair quiz so that Allison can sort through thousands of options & match your hair preferences for a curated list of products.

Step 2 - Free Consultation with Allison

Let me help you become wig wise - educated & clarification wearing alternative hair

Virtual or In-person (San Francisco Bay Area) consultations available.
Location in downtown San Francisco

Step 3 - Handpicked Recommendations

Allison will work with you one-on-one to find the best options to fit your hair loss stage, lifestyle, personality & styling preferences.

Step 4
Support & guidance throughout the entire process

From start to finish, SWCo is your hair loss confidante; your new home for guidance, support, care tips & ongoing product recommendations.


We are located in downtown San Francisco close to Montgomery and Embarcadero BART stations. There are several parking garages nearby.

115 Sansome #200
San Francisco, California 94104

Not sure where to start?